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Athleta to Sponsor Iron Girl

Athleta, the Sonoma County based women’s sports and active apparel brand, has signed on as the new title sponsor for Iron Girl. With 13 events nationwide, ranging from 10K/5K to half-marathon, duathlon and triathlon, the Athleta Iron Girl Event Series empowers females of all ages to lead a healthy and active lifestyle.

Athleta Swim

Athleta Swim

“The Iron Girl Series provides a forum for women to come together through sport, doing something good for her alongside friends and other female athletes,” said Tess Roering, VP of Marketing for Athleta. “A desire to be challenged athletically while bonding with and supporting others embodies the Athleta woman, making Iron Girl an ideal partner for us.”

“Iron Girl is proud to partner with Athleta, a leading brand for women, designed by women,” said Judy Molnar, Vice President of Iron Girl. “It is a natural fit, as Athleta shares the common goal of encouraging participation through events while providing the apparel to support a woman’s active lifestyle.”

The Athleta Iron Girl Series provides participants the opportunity to reach their personal fitness goals and event amenities such as: a post-race catered Breakfast Café, shirts sized for women, personalized race bibs, custom finisher medals, post-race giveaways and much more.

The 2011 Athleta Iron Girl National Event Series consists of:

·         April 10 Athleta Iron Girl Clearwater, Fla. – Half-Marathon and 5K Run/Walk
·         April 30 Athleta Iron Girl Lake Las Vegas, Nev. – Triathlon (800-meter swim, 24K bike, 5K run)
·         May 15              Athleta Iron Girl Atlanta, Ga. – Triathlon (1/3-mile swim, 18-mile bike, 3-mile run)
·         May 22              Athleta Iron Girl New Orleans, La. – Triathlon (1/4-mile swim, 12-mile bike, 3.1-mile run)
·        June 26              Athleta Iron Girl Portland, Ore. – Triathlon (600-meter swim, 22K bike, 5K run)
·         July 31              Athleta Iron Girl Racine, Wisc. – Triathlon (400-meter swim, 22K bike, 5K run)
·         Aug. 7               Athleta Iron Girl Syracuse, N.Y. – Triathlon (600-meter swim, 30K bike, 5K run)
·         Aug. 21             Athleta Iron Girl Columbia, Md. – Triathlon (.62-mile swim, 17.5-mile bike, 3.4-mile run)
·         Aug. 27             Athleta Iron Girl Boulder, Colo. – Triathlon (1/4-mile swim, 17.2-mile bike, 3.1-mile run)
·         Sept. 11             Athleta Iron Girl Seattle, Wash. (Run/Walk)
·         Sept. 18            Athleta Iron Girl Lake Tahoe South Shore, Calif. – Triathlon (400-meter swim, 24K bike, 5K run)
·         Sept. 25            Athleta Iron Girl Bloomington, Minn. – Duathlon (2-mile run, 22-mile bike, 2-mile run)
·         Nov. 6               Athleta Iron Girl Del Mar, Calif. (10K and 5K Run/Walk)

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